The promotion puts Geddes as the number two person working directly with Triple H, specifically in handling the planning and execution of WWE's live events.
WWE officially announced the promotion in-house on Tuesday.
There is no word who will replace Geddes as Head of Talent Relations as of this writing. Geddes replaced John Laurinaitis, who was moved into a role as Top Producer.
Geddes was hired by WWE in October 2011.
There are a number of other departures and changes going on within the company, which may be to help prepare for the launch of the WWE Network.