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LOTS OF INSIGHT INTO PLANNED LAUNCH OF WWE NETWORK

By Mike Johnson on 2011-12-05 13:52:41
Sports Business Daily featured a piece today on the upcoming WWE Network, which will launch in 2012. Highlights from the article:

*WWE is telling potential partners that the network will launch in 40 million homes, a huge number for an upstart.

*Comcast is working with WWE to help them clear cable and satellite systems as part of their ongoing relationship now that Comcast merged with NBC/Universal.

*A Network head has not be named but WWE is looking for someone with reality TV experience.

*There is talk, "according to sources", of sports team programming on the Network as part of the programming aspect that would reach outside of wrestling content.

*Sucherman Consulting Group are working with WWE to help staff 200 positions for the Network.

*WWE's Michelle Wilson would not comment on any carriage or advertising commitments, citing that they were still in negotiations.

*"Most" of WWE's PPV programming would migrate to the network, although that doesn't specify whether they would air live or be replays that ran after the PPV broadcast.

You can read the entire article by clicking here.